Highrollers Club — A Gift That Works as a Retention Tool

A new format for retaining and developing VIP players of iGaming operators: a physical VR gift that becomes an entry point into a personalized brand ecosystem — without increasing the bonus budget.

A tangible gesture of attention that retains and develops your most valuable players.

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Who It’s For

OPERATORS & BRANDS

CEO / CMO

01

Direct impact on revenue and EBITDA: the VIP segment drives the core share of GGR, and launch requires no integration or development resources — the pilot creates no operational risk.

Value

Head of VIP / Head of Retention

02

A new channel for personal communication outside the bonus logic — not "give a discount," but give a reason to come back. A tool for the segment where standard bonus mechanics no longer work.

Value

Head of Brand

03

A physical-VR format most competitors don't have. Not a line in the promo calendar, but a material touchpoint with the brand inside the player's home.

Value
PRODUCT

Highrollers Club — a gift players keep coming back to.

90%of players activated the VR device
90.4%of activated players play slots directly in VR
31.9average sessions per player
7.8 hoursin VR — average time among returning users

High-value players drive the core share of GGR, yet standard bonus programs work worst precisely for this segment — it needs a more exclusive approach. Highrollers Club closes that gap with a working mechanism aimed at growing Retention, LTV, and session depth.

Branded VR device
01Physical touchpoint

Branded VR device

The first point of contact, which physically stays with the player and regularly recaptures their attention on the operator’s brand.

Personal VR environment
02VR experience

Personal VR environment

Live casino, exclusive content, slots, 180°/360° video, and films. This is where session depth and frequency are built.

An additional communication channel with VIP players
03Continuous communication

An additional communication channel with VIP players

Personal offers, a VIP chat, and push notifications that reach the player at the right moment.

Mobile App
04

Mobile App

Mobile App — an additional touchpoint with the player: news, VIP manager chat, push notifications, tournaments, VR previews.

Measurable growth in player retention and LTV — without increasing the bonus budget.

LAUNCH

Launch Without Integration

From concept to launch under your brand — one month.

We don't connect to the operator's systems — launch requires no API, access keys, or your developers' time. The operator's product team stays focused on the core product.

What we need:

01

Brand book

02

A list of players for the pilot

03

One point of contact from the VIP team

What we do:

build VR environment and kit around brand, align look/content/delivery scenario, take on logistics, app, CRM support, reporting.

Inside VR

What's Inside

Inside the gift is a full VR environment of the brand, one the player returns to again and again.

a full in-VR gaming browser: slots accessible without leaving the headset or switching to another device. The path from activation to deposit takes seconds. This block drives the core share of in-system gaming events.

Inside VR

Mobile App Under Your Brand

Mobile App Under Your Brand

The iGaming/betting brand is integrated directly into the app — the player can launch games straight from it, with instant access to the product with no need to search for a working domain.

A mobile app carrying your product's branding extends contact with the player beyond VR sessions — the brand stays connected to the player even when they're not in the headset.

Our Cases

Case 01 / 02

Highrollers Club × RIOBET

Goal

Reactivate dormant high-value players through a branded VR kit with a measurable funnel — without increasing classic bonus-based retention spend.

Results
469 days

player returned after a period of inactivity

+$200,000

in deposits during the warm-up period

81.7%

retention

+86.1%

average deposit growth per player

18%

of players increased their monthly deposit

Frequently Asked Questions

Yes. Highrollers Club adapts to different GEOs: language, content, visual design, and interaction mechanics can vary by market. Separate user scenarios can be built to reflect the specifics of a given audience and local regulatory requirements.

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